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The Power of Live Streaming for Sporting Events

Live streaming continues to revolutionise the way events are experienced, breaking down geographical barriers and allowing audiences to engage in real-time from anywhere in the world. As a leading live television and live streaming production company, Volt Media is at the forefront of this transformation, delivering high-quality live streaming services nationwide.


Why Live Streaming?

There has been massive growth in live streaming over the last few years, driven by several key factors:

  1. Advancing Technology: Rapid technological advancements now allow for much more than was previously possible. Live television once required complex and expensive outside broadcast facilities with satellite transmission. Today, it is possible to broadcast from practically anywhere with good internet and increasingly compact and affordable equipment.

  2. Changing Viewing Habits: The way people watch TV has changed dramatically. Network television is in decline as people now choose to watch content online via streaming platforms, YouTube, and social media.

  3. Impact of the COVID-19 Pandemic: The pandemic accelerated the growth of live streaming as people sought ways to connect with audiences, fans, or staff without leaving home. As video meetings became commonplace, live streaming also moved into the mainstream as a preferred method of communication.


This combination makes live streaming a perfect option for sports organisations, event organisers, and corporates who might not have considered live streaming before.


Volt Media’s Expertise in Live Streaming

Volt Media began our live streaming journey years ago, devising a service for Auckland University's Department of The Liggins Institute. Despite the technological challenges at the time, we successfully broadcast a series of seminars to school students nationwide, including an interactive platform for student questions.


Our expertise in live streaming is grounded in our extensive broadcast industry experience. This background provides us with a deep understanding of the technical requirements and complexities of live streaming. Our familiarity with camera equipment, sound equipment, live commentary systems, and multi-camera directing allows us to bring top-tier production quality to all our projects.


At the helm, we have a senior television producer who ensures an editorial and creative focus on our projects. While anyone can point a camera and press record, our team brings the additional elements that make a production exceptional.


Both the New Zealand Rally Championship and the New Zealand Jetsprint Championship have presented challenges with remote locations and limited internet access. Using up-to-date technology, we provide rock-solid live stream connections to multiple platforms and expert live commentary from any location.


Live streaming mobile unit


Enhancing Audience Engagement

Volt Media offers a range of services to enhance audience engagement:

  • Expert Multi-Camera Directing: Capturing all the action from multiple angles.

  • Roving Cameras: For live interviews and reactions.

  • Dynamic Live Drone Footage: For spectacular scenic and action shots.

  • Action Replays: Keeping the excitement alive.

  • End-of-Broadcast Highlights Packages: Summarising the best moments.

  • Custom Graphics Packages: Including sponsor logos and animations.

  • Live Timing for Sports Events: Keeping viewers informed.

  • Flexible Streaming Options: Stream to any platform or multiple destinations, such as Facebook and your website.

  • Commercial Placement: We can also create cost-effective commercials for clients and sponsors.

  • High-Quality Internet Connections: Minimising audience frustration with connectivity issues.

  • Scalable Productions: Leveraging industry contacts to scale up as needed.



What Our Clients Are Saying

“During the challenging times brought about by the COVID-19 pandemic, when our sport relied heavily on streaming to reach fans who couldn’t attend in person, Volt Media stepped up and delivered high-quality live streams that brought speedway to life for fans at home. They made sure that no fan missed a beat or a lap, keeping the excitement and connection alive even when the stands were empty.” - Melissa Webb, Baypark Speedway


“The team at Volt Media has great ideas that help us continue innovating in the media space for our sport. I recommend them to anyone needing a flexible and professional media team.”

- Simon Bell, New Zealand Rally Championship Promoter


“It was a pleasure working with Volt Media. They were so easy to work with, listened to our ideas, and added their advice from their TV production experience. We really appreciated their professionalism throughout the process and with the end results.”

- Julia Murray, President, Jetsprints Association

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